What Is Extrinsic Motivation? You probably know it is being motivated from outside sources – money, attention, rewards, medals, women, men, fame. Yeah…all those things. Turn on the radio and you are going to hear song after song about stacks on stacks or clubbing…really just listen and your imagination will run wild. Try hard enough and you can convince yourself that without these things your life is actually pretty lame. Try even harder and you can imagine yourself as a person who has all these things and somehow “happiness” finds its way into that vision. But this story we are fed – the story that extrinsic motivation…the life of gaining fame, fortune, sex, and drugs will grant us all of our needs couldn’t be any…